SPORTIFY
BRANDING | SOCIAL MEDIA | PHOTOSHOOT
ABOUT THE PROJECT
Sportify is a pioneering box cricket brand, the first of its kind in Delhi NCR, with branches located in Delhi, Gurgaon, and Noida. It offers state-of-the-art facilities and a dedicated space for cricket enthusiasts to enjoy the sport. The game features a shorter pitch, smaller wickets, and fewer players, making it suitable for urban environments with limited space.
Sportify’s branding is designed to capture the essence of speed, excitement, and the vibrant world of box cricket. The chosen font reflects dynamism and agility, with sleek lines and sharp edges that evoke a sense of movement. The logo prominently features a tennis ball, which serves as a symbolic representation of the sport. It signifies the key element used in box cricket, showcasing the association with the game. The color palette used in Sportify’s branding consists of dark blue, green, and white. The combination of these colors creates a visually striking and memorable identity that resonates with cricket enthusiasts.
