KUKKAD & CO.

BRANDING AND IDENTITY | PACKAGING

DELIVERABLES

Brand and Visual Identity

Packaging and Label Design

ABOUT THE PROJECT

Introducing Kukar & Co, the sensational cloud kitchen brand based in Delhi NCR! With a mouthwatering array of chicken buckets, rolls, hot dogs and more on their menu, they have quickly captured the hearts (and taste buds) of food enthusiasts.

Our approach to their branding was centered around embracing quirkiness and infusing it into every aspect of their brand language. The iconic kukar logo became the symbol of their vibrant identity, while the striking combination of red and yellow colors added an energetic and appetizing touch to their brand presence. To enhance their brand recognition and create a memorable visual identity, we designed a unique brand pattern. This pattern features a delightful blend of quirky vectors and playful texts such as “chicken bucket,” “chicken rolls,” and “home delivery.” Each element was carefully crafted to capture the essence of Kukar & Co’s offerings, while adding a touch of fun and excitement.

 

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